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360i Chief Strategist to Speak on SEM and SEO at DMA

NEW YORK — October 11, 2005 — 360i LLC, a leading full-service performance and search marketing firm, announced today that Dave Williams, Chief Strategist of 360i, will present twice at the DMA Annual Conference & Exhibition in Atlanta from October 15-19.

DMA05 focuses on how direct marketing has changed and what fresh challenges the new frontier brings. Thousands of marketing professionals from around the world converge in one place for a comprehensive and thorough look at the marketing trends and influences.

An industry veteran, Mr. Williams will define the value of natural search engine optimization alongside Levenger Company, one of 360i's full-service search marketing clients, on Tuesday, October 18 at 9:00AM, educating attendees in a case study format on proven methods to elevate natural search marketing results through sophisticated competitive research, keyword selection processes, seasonal promotion planning, natural database optimization, shopping feed programs, and content enhancement strategies. The second presentation, to be held on Tuesday, October 18 at 2:00, he will discuss Search Engine Marketing best practices.

More information about the conference can be found at http://www.the-dma.org/conferences/dmaannual/. 360i will also be exhibiting at the show at booth #1552.

A full-service performance and search marketing firm, 360i delivers customers online, driving superior marketing ROI with an unparalleled combination of highly experienced professionals, integrated solutions and best-of-breed technology. The company's full service integrated approach uniquely positions 360i as a single-source for all search marketing. Services include natural search, paid inclusion and paid placement using its industry leading bid management and portfolio optimization technology. Leveraging its status as a Yahoo! Search Submit Ambassador and Google AdWords Qualified Company, 360i can provide its clients -- spanning Fortune 500 marketers and major Internet brands -- a rich set of services with accompanying technology to help achieve exceptional return on investment. 360i augments its search capabilities with lead generation and contextual marketing solutions. For more information on 360i, please visit www.360i.com.

Contact: Sarah Hofstetter
Kayak Communications for 360i
646-432-4899
sarah@kayakcorp.com

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