News
360i’s Dave Williams Elected Vice President of SEMPO
NEW YORK – March 22, 2007 – Search-focused agency 360i today announced that its Chief Strategist and Co-Founder Dave Williams has been elected Vice President of Search Engine Marketing Professional Organization (SEMPO), a global nonprofit professional organization formed in early 2003 to increase the awareness and promote the value of Search Engine Marketing worldwide.
A ten-year industry veteran, Dave advises large brand marketers on search engine marketing strategies and maintains strategic industry relationships. He is recognized as one of the nation's leading experts in online media and search engine marketing.
In addition to serving his third term on SEMPO’s Board, Dave also serves on the Yahoo's Advertising Council, MSN Search Council, Google’s Search Council, and is on the Executive Advisory Board of the Atlanta Interactive Marketing Association's (AiMA). AiMA recognized him with the "Dottie Com" Award as Interactive Marketer of the Year in 2000, and in 2004, awarded him a lifetime membership for his significant contributions to the organization's ongoing success.
“In my new role as Vice President, I am excited to help lead and support SEMPO’s key initiatives, including our continued focus on global education and research. Also, I will be very focused on continuing to increase SEMPO’s value to search marketers globally,” said Williams.
About 360i
Using Search Informed Marketing, 360i produces integrated digital marketing campaigns for large brand advertisers with a foundation in search marketing. Understanding and analyzing search behavior provides the insights to engage and attract 360i’s clients’ target audience. This allows 360i to implement the most effective campaigns across auction-based media and search engine optimization. 360i also gleans insights from consumer search behavior to deliver Search Informed Media solutions, including display media on auction-based media networks and advanced off-site search engine optimization strategies across social and emerging media. 360i maintains a select group of premier clients such as NBC Universal, MTV Networks, Scripps Networks, Office Depot, and H&R Block, employing a combination of strategy, service and technology to ensure return on media investment. For more information, please visit www.360i.com.
About SEMPO
The Search Engine Marketing Professional Organization (SEMPO) is a non-profit professional association working to increase awareness and promote the value of Search Engine Marketing worldwide. The organization represents the common interests of more than 245 companies and consultants worldwide, providing them with a voice in the marketplace. For more information on SEMPO, please visit www.sempo.org.
Contact: Sarah Hofstetter
Kayak Communications for 360i
646-432-4899
sarah@kayakcorp.com
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