Will Margiloff

CEO/Founder

Will Margiloff is CEO and Founder of Innovation Interactive. With over thirteen years of Internet marketing experience, Will brings unparalleled innovation and expertise to the company and the industry. As one of the early pioneers in the Internet marketing field, he has helped to revolutionize the online landscape, pioneering the use of Paid Placement, Interstitials, Site Take-Overs, Alternative Display ads and Image Based Contextual Marketing. Will has worked extensively with top consumer brands such as AT&T, Coca-Cola, General Electric, Gillette, P&G, Mastercard, SBC and Visa, as well as leading high-tech companies including AOL, AT&T, Dell, Hewlett-Packard, IBM and Intel. He is a regular speaker at industry events and investment conferences focused on the Internet advertising industry and is frequently quoted in publications ranging from Dow Jones to Ad Week.

Before founding Innovation Interactive through a management buyout from Net2Phone in May of 2002, Will was the SVP of Advertising Sales at Net2Phone. At Net2Phone, he founded and ran the Internet Sales group from 2000-2002. Prior to that, he was the VP of Sales and Marketing for theglobe.com. Before the theglobe.com, Will was the Vice President of East Coast Sales for 24/7 Media.

He holds a B.A. in History from Hobart College.